Lookbooks

Christmas with the Family

Someone's got to be the best dressed round the dinner table.

We wanted to bring connection back to one of the busiest weekends of the year, giving our community and anyone on Oxford Street the chance to jump into a free cab ride with UK grime legend Giggs. T...

Melted

Some pieces don’t need a big storyline or a big location. Just a space that lets the details breathe. Melted was one of those pieces. So we stripped it right back in the studio. No set, no distract...

Race Day

This year we wanted a concept that matched that pace of Black Friday. The rush, the energy, that 'you need to move fast' feeling. Race Day made sense. Two drivers, two cars, but only one crosses th...

The Manor

This shoot was all about capturing the kind of man CRAFTD is made for. That’s why the manor made sense. The moment we stepped inside, it felt like his world. A place that’s lived a little. Full of ...

Faces of Napoli

For me, jewellery’s always been about chasing a feeling. Not following trends or sticking to someone else’s rules. So while we were in Napoli, we handed some of our favourite pieces to the locals. ...

Close-up of a layered gold necklace featuring square black stones and round gemstones, worn with a white vest and beige blazer. A gold ringed hand is slightly blurred in the foreground, adjusting the collar.

Summer Gemstones

This drop builds on the chaos and success of last summer’s sell out collection. It takes the shape of one of our most recognisable pieces and pushes it further. Same feeling. Same shapes. Just rewo...

Des histoires inédites derrière les collections

Pour la première fois, nous dévoilons un aperçu exclusif des coulisses de 5 années de collections CRAFTD. Redécouvrez ce qui vous a attiré vers vos pièces CRAFTD et découvrez les histoires brutes ...

Summer Caps

Summer is all about lighter layers, fresh fits, and statement caps. This new collection introduces premium wools, cotton twills, and exclusive nylon blends—each picked for the perfect balance of te...

Summer Pearls

When we set out to capture the energy of summer, we didn’t need a beach or a poolside view. Instead, we built something better—a bedroom set straight out of the ‘90s. Walkmans, Playboy mags, lava l...